"Orcs, elves and 10 million paying subscribers: World of Warcraft is a PC gaming phenomenon. Three years since its release and the online game is still riding high, but could 2008 finally see it face some competition? Blizzard, the creators of WoW, and their cleverly designed virtual world have blown the Massively Multiplayer Online (MMO) genre wide open. Previously a niche gaming offshoot, it is now worth more than $1bn in the west alone.World of Warcraft is primarily responsible for this growth, adding polish and accessibility to the rough template originally developed by pioneers like Everquest."[via guardian]
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